Lose weight without exercise? The FTC is not buying it.

The U.S. Federal Trade Commission has entered into a $26.5 million dollar settlement with Sensa, a business that makes “appetite supressing” powder. The FTC found that the company had engaged in deceptive advertising, including inflating the amount of possible weight loss through the use if its product.

Additionally, the company made the common claim that its product allowed weight loss without exercise.  However, according to the FTC, Sensa’s own studies did not support this claim.

It is easy to fall prey to the false promise of meaningful, sustained weight loss without exercise. However, the truth is that any diets or “powders” must be combined with exercise for you to realize your true weight loss potential.

[Business Week]


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